We’ve been making world class product for 15 years, and we’re proud of it.
Iconic products and silhouettes, made from premium fabrics, combined with our globally recognised design detail and branding - all for a price that offers incredible value.
Together, we have built a brand that has cut through the global apparel market at record speed, taking market share from brands that have existed for decades. But we have a big opportunity for even more growth.
We are on an exciting journey, from a big unstructured business to a defined destination based upon understanding our consumers through their style preferences.